Your studio website is an essential promotional tool that’s often your main calling card when it comes to attracting new clients. While it can sometimes be tempting to sift through the best website templates, pick your favourite and then drop in your most recent design portfolio, the end results aren’t likely to be too spectacular.
Making people listen to your brand is arguably harder than ever. People are overwhelmed with a cascade of content via social media, which means that well-meaning messages can sometimes get muscled out by companies with more budget and clout. However, with craft and careful consideration of what your brand means, there are still lots of ways to get your point across without compromising your integrity.
Like most basic HTML elements, these old-timers are quite boring to look at when used within a site’s content (as opposed to navigation, where much more effort goes into styling). Even with a little bit of basic CSS applied, they don’t really quicken the pulse. But there is a ton of potential to do more (and we have proof).
Every day most digital designers look for inspiration on sources like Dribbble or Behance for mobile and webdesign UI/UX works. In a large stream of the works, it is very easy to miss some quality shots with small number of likes and comments.
The world of the web moves quickly, and keeping up to date with new web design tools can often be a job in itself; no-one wants to be using old tools and techniques when there are new ones available that make your life easier and enable you to implement the latest techniques in your builds.
It’s not news to anyone that if you want the world to know about your work, you’ll need a good-looking portfolio. But it’s easy to fall into the trap of building it and then sticking with the same design for years, with the result that what looked good a while back is now positively outdated and a little bit creaky.
